Samsung 50” UE50AU7170 Crystal UHD Smart TV


  • PurColor, real and sharp colors
  • Crystal 4K processor, enjoy every color nuance
  • Adaptive Sound, sound calibrated to the content
  • Motion Xcelerator, amazing gaming experience
  • Smart TV by TIZEN, all the content you want

419.00 539.00


Extend your smart 4K experience

Vivid and lifelike images


With PurColor you will feel like you are part of the movie. This technology enables the TV to express a wide range of colours, for exceptional picture quality and an immersive viewing experience.

Look at the pictures, not the TV

Boundless Design on 3 sides

An elegant and refined design that takes you straight to the heart of the scene. Made in an essential and minimalist style in every respect, this “borderless” design sets new standards and offers the most immersive cinematic experience ever.

Work and study from home

PC on TV

Easily access your PC, laptop and mobile from your TV.

* PC remote connection is only supported for Windows 10 Professional or later and Mac OS 10.5 or later. * Smartphone linking with Samsung Dex requires a compatible mobile device. * Availability of services is subject to change without notice. * Internet connection required on TV and PC. * Tap View is available on Samsung Galaxy devices running Android OS version 8.1 and above.

Connection with one touch


Viewing movies or video clips on the TV screen from your mobile phone is very simple: by touching the TV with your phone, the TV system recognizes the mobile phone and automatically starts mirroring. Keep watching your content on TV: it’s quick and easy!

* Tap View is available on Samsung Galaxy devices running Android OS 8.1 or higher.

TV and soundbar in perfect harmony


Surround yourself with perfectly harmonized sound: thanks to Q-Symphony, TV and soundbar speakers work in unison for an enhanced surround effect, without the need to mute the TV speakers.

Samsung TV Plus

Enjoy live streaming TV content with the virtual channels of Samsung TV Plus. You can choose from a wide range of content of all types, even the trending ones. You no longer need to ask friends what’s hot right now – just tune in to Samsung TV Plus to find out.

  • * Content services may vary by country and are subject to change without notice.

All the realism of 4K UHD resolution

4K resolution

With four times as many pixels, 4K UHD TV goes beyond normal FHD resolution, to offer crystal clear, sharp images to the eye. Finally you will be able to grasp the smallest details of each image.

Clearer dark and bright scenes


High Dynamic Range technology enhances the light output of your TV, so you can enjoy an immense range of colors and visual details even in the darkest scenes.

* Viewing experience may vary based on content types and formats.

Smooth movements for sharp images


Sharp images and top performance thanks to the analysis and automatic compensation of each single frame based on the content source.

4K resolution for chromatic nuances faithful to the original

Crystal 4K processor

The powerful upscaling system gives all your favorite contents a 4K resolution, for a color rendering closer to reality thanks to the sophisticated color mapping technology.










4K Ultra HD (3,840 x 2,160)

Operating System



Crystal 4K processor


Samsung SMART TV


High Dynamic Range 10+ (HDR10 Plus,) Hybrid Log -Gamma(HLG), Yes



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